Thursday, 17 January 2013

How to Balance Transparency and Security with your Packaging

Clear packaging is another unique type of packaging experience that people like. It showcases the items, and also gives customers a sneak peek at what they’re getting.

All sounds great, right? There is just one problem: clear packaging is a security risk.

Having clear packaging and the right materials to showcase the items while also being secure is a challenge. Here, we’ll go over how to balance out each of these with the clear packaging that you have. 

What uses clear Packaging 

A lot of high-end goods use it. People love to peer into a box and see the ring or unique piece of jewelry that they ordered. The problem is other people will see this too, which leads to that issue.



Gift boxes are another.   Giving your packaging a cute little gift box is fun, and incites surprise. Using clear packaging for this works wonders to give them something that has a certain wow factor to it.

Eco Friendly product displays are the third one. Having product displays that show off the item, and also work wonders, while also making sure that you’re giving them some sort of security also is important. A lot of eco friendly businesses also may struggle as well with their clear packaging, because of sustainability factors too. 

How the challenges are Met 

There’s a need to protect the items from theft and UV damage, especially with these transparent materials. 

That’s why a lot of transparent packaging adds a UV coating on top of it, in order to help protect the item from potential damage.

The other one that’s used in a lot of cases is theft. Anti-theft measures such as seals and locks, and other methods of protection are also important for you to consider as well. Having this means that you’re protecting all of your items, while also allowing such transparent materials to sell your items. 



Why use This 

A lot of transparent packaging just looks good. Lots of customers prefer transparent packaging because they get to see what’s inside. Being able to catch a glimpse of your item provides better customer trust and support, while also enhancing the visual appeal. When customers can look in, they’re able to witness for themselves the cool items that you have. They know what they’re getting, even without having to wait. Overall, it’s beneficial to everyone that’s involved. 

The future of this packaging 

Thersa  lot of ways for future packaging to innovate and change, based on what customers want. The biggest one is more privacy for the items inside.

Some of the packaging might be embedded with privacy filters or coatings, used in order to give an extra bit of security to the item that’s inside. This type of protection is great, because when you embed the materials with this coating, it definitely enhances the experience, and also ensures that your packaging is rightfully protected. 

Some have as well discovered how to use smart packaging with clear packaging. It works with a smartphone, and after you ensure the legitimacy of the item, then the person can open it. Again, it provides extra peace of mind for customers, and improves the overall packaging experience. 



Having all of this means that you’re able to really improve and understand what you must do to make your packaging really stand out. by doing so, you’ll not only give them a transparent sort of packaging that matters, and really makes the customers happy, but it also makes it secure as well, so that those involved are able to have a safe, secure experience, no matter what.


Saturday, 16 June 2012

Flat Packed Innovation to Give Packaging Origami Assembly

Flat-packed solutions are in demand for a few reasons. They’re space savers for starters. A lot easier to put away and have organized in a more comprehensible, understandable environment, especially when compared to boxes. They also lower the costs of shipping for a lot of retailers, which again, saves you money and improves business. A lot of people are going to love that they don’t have to pay as much, and you as well get to have better profits. 

It also reduces storage costs. Storage costs are going up, and with flat packs, you can put it all in one specific spot, making it easier for you to offer better protection for such items. Flat-pack is now the name of the game, and going forward they’re evolving into something special: origami designs. 




Origami-Inspired Structural Design 

The new, exciting way that this type of packaging’s starting to pop off is through origami design. 

Folds are used to assemble everything together.   There are also ways to manipulate the paper in order to create a locking mechanism.

There's also tension-based strength protocols which are used to monitor how much tension is used, and the strength that’s there. Again, with these types of origami-inspired designs, offering paper and a flat sort of look improves the packaging experience, and being able to put it all together like origami is all a naturel, forward-thinking sort of experience that can truly shine. 

Self-Forming Boxes and Mailers 

Some companies are taking this to the next level with self-forming boxes and mailers. 

These are items that form without needing glue or tape, forming right around the package to create a unique type of packaging. Though it might not work for all items, for smaller trinkets and other such goodies, you’ll definitely want to consider this, especially if you’re looking to tape and put together these items, in order to make it something amazing. 

The Challenges of Engineered Foldable Packaging 

There's a lot of challenges that come with foldable packaging. 

The first is material memory.   you want to make sure that the packaging is remembered, and the material holds that design. If you are not able to make the packaging hold it, remembering how it’s folded together, it can be a bit of a problem, especially if the item has specific dimensions and requires you to put it together correctly. 



The other one, is the precision of scoring. Scoring the items is important, and being accurate with it improves the packaging. If they are not accurate, they won’t line up, which further enhances the problems of this. 

Overall though, flat-packed items and those that are designed to fold and grow like origami are now becoming the norm for a lot of companies. Being able to make your packaging come together, building it in order to make it stand out is becoming all the more popular. 

Creative Branding in the Partners 

Did you know that some brands are getting even more unique and creative with their actions? 

Some are incorporating some surprise logos, put on the interior of the packaging. Different messages, such as thanking the customer or even encouraging a review are also being used. 

That way, when a customer takes it apart, they’re getting a unique, exciting design that will in turn make this all the more special. 



If you’re looking to make your packaging stand out, and truly make it something that customers will remember, consider using origami designs. They offer a simple, sustainable solution for a lot of people, and it can be a good way for you to make your packaging truly shine. 


Wednesday, 29 April 2009

AI for Packaging Logistics

AI is being used for a lot of things, but did you know that it can predict the optimal packaging dimensions for each order that you have.  For many people, this predictive box sizing and sorting is a great way to make your packaging perfect, standing out on its own. Here, we’ll go over the packaging logistics for such items, and why it works. 

The Benefits of This 

For many people, they might worry about AI being used too much, creating an overreliance. But, AI in packaging logistics does a lot, including reducing the void fill of such items. You do not have to worry about adding too much excess, making it much better for the item, and for costs. 



Speaking of, having the perfect box lowers costs. Many packages are shipped based on dimensional weight, and because of this, being able to offer packaging logistics that are idealized for the item makes a big difference. 

It will also streamline the shipping of your items.   You don’t have to worry about shoving a bunch of fill in there, or wasting time trying to lower the size. It’s all right there, and thanks to AI, it makes things so much easier. 

Machine Learning in Sorting Centers 

A lot of packaging that uses AI is starting to also be used in sorting centers. Some have cameras that watch the items.   If the AI detects that the item is inefficient or mislabeled, then it is automatically flagged and handled. Rather than having multiple box sorters, if there is a problem, it will automatically be noted, making it better for all that are using this. Again, it improves packaging efficiency on so many levels, and it can provide smarter sorting that many companies will take advantage of as well throughout the duration of their lives. 



A Bonus in Sustainability 

For a lot of AI in packaging logistics, you also get the sustainability bonus. 

For a lot of this packaging, you want to make sure that the waste is limited because of this. with less waste, it is seen as a greener option that will change the way your packaging is regarded. 

More brands are looking to optimize their packaging, in order to go greener. AI in packaging logistics offers such, as it will show you whether or not the item is safe and green. A greener option will incite customers to partake in the brand, building better, more useful predictive box sizing for all that are involved. 

Who’s Doing it 

The one challenge with this type of packaging is that it does cost a whole lot to start. Not every brand can afford it. 



Amazon, however, is experimenting with this, by having sorters watch over the AI systems, and if it’s detected that the box is not efficient, it will inform.

The same goes for FedEx, which again, also may use this type of packaging systems to help those get the lowest costs possible for shipping. It will also look for packaging that is inefficient, detecting and changing this before it’s shipped out. 

Some startups are getting into the spirit too. they’re offering plug-and-play AI box sizing tools, where if you put in the item’s dimensions, you can get a good estimate on how the box should be. Many startups will use these systems to size ideally, in order to reduce the waste that’s generated. 

AI in packaging logistics is more common than one might think. With so many unique ways to use this type of box packaging, it makes sense that smart sorting, predictive box sizing, and the like are being used.


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